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8 Steps to Create Your Personal Branding

Adhelper Bizpig
(I had some fun writing this blog as my alter-ego, Adhelper Bizpig, because A. Bizpig does have quite a different personal brand…) Many of you who are reading my blog are entrepreneurs, and that means that YOU are your brand.  Whether you are just getting started or are already on your way, be sure you are covering these 8 steps… Read More..
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Clever Ads – You’ll Smile…and Think!

Clever Ads Are IN!  The web gives you millions of potential viewers, but only if your ads can be a whole lot more entertaining than most.  What could you do to make your ads a little edgier……a little more from the far side…..well, okay — weirder??   How about this great ad — I have watched it at least 3 times: … Read More..
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Your Email Marketing List – Your #1 Method

Anatomy-of-a-Five-Star-Email-hubspot-photo copy
Your email marketing list is still the key to your most effective marketing.   An email list that is aimed at the correct demographics for your business is the most powerful marketing method you can develop. I attended a class last week, and it was full of marketing people, all of whom were marketing their particular marketing channels like CRAZY!     However,… Read More..
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Top 12 Marketing Strategies for Small Business

How's this for unique branding? Here I am in Hawaii, communing with nature while writing my blog.
Top 12 Marketing Strategies for Your Business Alex Milford gives us 10 top marketing strategies I just love some of the interesting discussions on LinkedIn, and here is one that really belongs in this blog for all of us who get involved in doing our own or our company’s marketing.  It was part of a marketing strategies discussion started by … Read More..
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Do You Tweet? Here are the basics…

How (and why) to Tweet  If you think (like I have been thinking) that Twitter’s tweeting is a fun but kind of silly exercise meant for someone else but not you for business, then I found out at the social media conference last week that we may have to consider changing our tunes.  DARN.  Like we don’t have enough to… Read More..
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Networking – 12 Tips to Be GREAT at It!

The 12 Commandments for Networking Networking can be done anywhere! The word “networking” brings forth visions of fast-talking salespeople scrambling to talk to as many people as possible in the shortest amount of time.  That is networking at its worst – the video at the end of this post will make you laugh….but cringe. Actually, networking is the most effective,… Read More..
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How to Make Your Business Card or Sign BETTER

business card backs
5 important tips for your business cards (Scroll on down for info on signs) Has this happened to you?  Several days ago I took out a pile of business cards that I have collected at various networking events.  I had only taken cards from the people that I seriously thought I might like to contact, and I wanted to tell… Read More..
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The New Collaboration Marketing Revolution

Felena Hanson
Collaboration Marketing = Working Together = Business Success I have watched Felena Hanson start a business and build it to multiple locations in just a few years, not by extensive, expensive advertising but by collaboration marketing — getting people to join with her in mutually promoting their businesses.  She has assembled a network of people and businesses that help each… Read More..
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Personal Branding – When YOU Are Your Brand

Katy Goshtasbi
Personal branding is for consultants, attorneys, artists, coaches, CPAs, or other professionals offering your services where YOU are your brand.  What you say and do establishes how your customers feels about you.  Katy Goshtasbi, a personal branding consultant, tells us how she helps people to build their personal brand: Building Your Personal Brand Clients and the general public often ask… Read More..
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Branding? You’ll smile at this unique idea…

A huge element of branding is based on the relationship you want to have with your customers. This is the second of a 4-part series on branding yourself and your company.  I got such a kick out of reading this in a friend’s blog, and you will, too — what if everyone treated everyone like this?  Katy Goshtasbi, expert at… Read More..
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When and How to Hire a Writer or Editor

Adrienne Moch, Writer and Editor
When and How to Hire a Writer or Editor Adrienne Moch, expert writer and editor, is contributing this article to explain what a writer or editor could do for you and how you would go about hiring one.  She also has a free writing guide for you to download. The biggest writing and editing mistakes that I notice are on… Read More..
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5 Tips to Make Your Video WORK for you!

arrow taking your social media marketing up
You absolutely need some videos to liven up your web site!  And you can make your emails come alive; plus, videos make your web site stickier, which is good, and they get your message across to lots of people who won’t take the time to read, but will watch.  (That’s just about everybody.) I just watched a great video over… Read More..
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