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The Incredible Sales Secret No One Uses

Are you leaving out the most important element of your sales? I’ve been in franchise sales nearly all my life, and what a kick sales can be if you know what you’re doing. For a lot of years I sold instinctively, but after taking a very expensive sales course and being mentored by a true expert (Howard Bassuk of FranNet),… Read More..
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12 Tips for Being (or Hiring) a Great Sales Manager

Sales Manager lecturing team
– Want to Be (or Hire) a Great Sales Manager? Many of the business owners I visited with at a SCORE CEO Forum recently were looking for advice on how to hire a sales manager or manage their own sales departments.  I just came across this article in Inc. by Geoffrey James, an excellent business writer, where he gives his… Read More..
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Branding? You’ll smile at this unique idea…

A huge element of branding is based on the relationship you want to have with your customers. This is the second of a 4-part series on branding yourself and your company.  I got such a kick out of reading this in a friend’s blog, and you will, too — what if everyone treated everyone like this?  Katy Goshtasbi, expert at… Read More..
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