4 Tips to hire the right salesperson the first time — I have been in sales and marketing most of my life, so maybe I can help you to hire a salesperson the right way: Tip 1 – Decide which way you’re going to pay them Salespeople can get paid in several ways: commission, salary, or a combination of both.… Read More..Continue reading »
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Are you leaving out the most important element of your sales? I’ve been in franchise sales nearly all my life, and what a kick sales can be if you know what you’re doing. For a lot of years I sold instinctively, but after taking a very expensive sales course and being mentored by a true expert (Howard Bassuk of FranNet),… Read More..Continue reading »
– Want to Be (or Hire) a Great Sales Manager? Many of the business owners I visited with at a SCORE CEO Forum recently were looking for advice on how to hire a sales manager or manage their own sales departments. I just came across this article in Inc. by Geoffrey James, an excellent business writer, where he gives his… Read More..Continue reading »
A huge element of branding is based on the relationship you want to have with your customers. This is the second of a 4-part series on branding yourself and your company. I got such a kick out of reading this in a friend’s blog, and you will, too — what if everyone treated everyone like this? Katy Goshtasbi, expert at… Read More..Continue reading »