The New Collaboration Marketing Revolution

Felena Hanson
Collaboration Marketing = Working Together = Business Success I have watched Felena Hanson start a business and build it to multiple locations in just a few years, not by extensive, expensive advertising but by collaboration marketing — getting people to join with her in mutually promoting their businesses.  She has assembled a network of people and businesses that help each… Read More..
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Personal Branding – When YOU Are Your Brand

Katy Goshtasbi
Personal branding is for consultants, attorneys, artists, coaches, CPAs, or other professionals offering your services where YOU are your brand.  What you say and do establishes how your customers feels about you.  Katy Goshtasbi, a personal branding consultant, tells us how she helps people to build their personal brand: Building Your Personal Brand Clients and the general public often ask… Read More..
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Branding? You’ll smile at this unique idea…

A huge element of branding is based on the relationship you want to have with your customers. This is the second of a 4-part series on branding yourself and your company.  I got such a kick out of reading this in a friend’s blog, and you will, too — what if everyone treated everyone like this?  Katy Goshtasbi, expert at… Read More..
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When and How to Hire a Writer or Editor

Adrienne Moch, Writer and Editor
When and How to Hire a Writer or Editor Adrienne Moch, expert writer and editor, is contributing this article to explain what a writer or editor could do for you and how you would go about hiring one.  She also has a free writing guide for you to download. The biggest writing and editing mistakes that I notice are on… Read More..
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5 Tips to Make Your Video WORK for you!

arrow taking your social media marketing up
You absolutely need some videos to liven up your web site!  And you can make your emails come alive; plus, videos make your web site stickier, which is good, and they get your message across to lots of people who won’t take the time to read, but will watch.  (That’s just about everybody.) I just watched a great video over… Read More..
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